Now clear the idea that Mark Zuckerberg, CEO and founder of Facebook has privacy. First goes beyond what people consider tolerable. Then he apologizes and assures users that have full control of their data. But rarely takes a step back, and usually reintroduces features similar to those that took off at a later time, when the user looks more ready to accept them.
Of the 25 posts that Zuckerberg has posted on the Facebook blog in the last 5 years – including that of a few days ago riguardande the dispute with the FTC – 10 were written to try to resolve complaints (the rest are celebrations of his personal goals and new products).
In post there are some common themes. Zuckerberg, almost always, tells users that change is difficult, and often refers to Facebook’s early days, when the social network had very few features that its users love so much today. He says that sharing coupled with a more open and connected is a good thing, and that he appreciates all the feedback it receives.
It seems that Zuckerberg is proud to offer its sincere apology, but they do not admit they were wrong, the only regret of how innovation has been implemented or (mis) perceived.
This is the first jewel . On August 29, 2006, Zuckerberg wrote his first blog post by Facebook. It ‘was a “pre-excuse”, a warning to users of an impending change that may not like it – probably referring to the news feeds and opening the site to a public “generalist”.
“When we introduced changes in the past, a lot of people were upset and asked us to bring everything by email as it was before. Change can be disorienting, but we do because we are sure that will make it the best. “
In fact, the next week users went wild, due to the introduction of news feeds. On that occasion, Zuckerberg wrote the famous phrase ” Calm down. Breathe. We are listening “
“We have not taken away any privacy options. [Your privacy options remain the same]. The privacy rules have not changed. None of your information is already visible to those who could not see them before making the change. “
But later, Zuckerberg was forced to admit that ” this time we did a little ‘casino ‘, is about the messaging functionality of the news feeds.
After a year without a post, came that of ” Thoughts on Beacon “- the infamous feature that automatically shared user activity performed on other sites within Facebook. On that occasion, Zuckerberg wrote:
“We did a lot of errors by implementing this feature, and we have made even more about how we handled it. We simply did a bad job with this release, and I apologize. “
Following this, Facebook has started to operate unlike the launch of new products. In some cases causes them to try before a group of users, in other allows the user to experience the novelty. Some products are instead issued to all users simultaneously, but in fact there seems to be a standard approach.
But users continue to complain – as when the 2008 redesign did look like the news feed to a Twitter-style chronological list. It had nothing to do with privacy, but the change did not like the interface to many users. On that occasion, Zuckerberg said that it would be difficult to support both versions of the news feed.
At the end of the year Facebook made ??some important changes to privacy settings, which triggered widespread criticism. And the issue of privacy of Facebook came in with bullying in the media.
Facebook said in May 2010 with a review of the privacy settings . In this case, Zuckerberg did the Washington Post published an article to justify the changes announced in his post on the Facebook blog, wrote:
“Facebook is growing rapidly. It ‘became a community with more than 400 million people in a few years. It ‘a challenge to try to meet so many people over time, so we move quickly to make this community new ways to connect with the “social web” and among users themselves. Sometimes we move too fast – and we are responding to recent concerns that it raised. “
“Sometimes we move too fast” seems more an attempt to minimize an attempt to apologize. “It ‘a comment on the implementation of a policy, not the policy itself,” wrote John Paczkowski.
This brings us to today, where camping Zuckerberg apology to the FTC, this time trying to argue that Facebook, during its existence, has made many more good things than bad about privacy.
“I founded Facebook on the idea that people want to share and connect with people in their lives, but to do that everyone needs a complete control over what they share at any time. Overall, I think in time we have always given transparency and control over who can see the data users. That said, I’m the first to admit that we did a lot of mistakes. “
About the Guest Author: Mohit Maheshwari is the CEO and strategist of a Web design india and a digital marketing agency, New Media Guru. He is also an active blogger and loves to share his experience and knowledge of the nmg digital drive, web designing and Internet marketing.